Brand: adidas
Role: Producer
Creative: adidas (Studio A)
Photographer: Mitch Zachary
Styling: Candice Bailey
Production partner: The Production Factory
Project scope: Concept Development, Art Buying, Stills Production, Post-Production, Asset Delivery
Channel: eCommerce, Social (paid & organic), In-app, CRM
Shot at the iconic Barbican Centre Conservatory in London, our campaign brought nature and the urban environment together in an intriguing, unexpected aesthetic, combining rough and raw concrete with lush and soothing greenery, to create a wild yet nurturing space.
A jungle playground right in the beating heart of the city.
